In recent years, seaside travel has evolved into a more sophisticated experience. Gone are the days of rigid itineraries – sightseeing in the morning, swimming in the afternoon, strolling in the evening. Today, travelers increasingly favor all-in-one resort experiences that are both restorative and invigorating.
This trend is not merely about “slowing down,” but about embracing each moment – blending relaxation, recreation, exploration, and wellness. Spa therapies, yoga, and wellness programs pair seamlessly with golf, pickleball, and beachside games, shaping holidays that are dynamic, diverse, and appealing across generations.

With its aquamarine waters, Vietnam’s central coast has become a prime destination for this travel trend. Beyond golden beaches and sunlit skies, the region unfolds a rich cultural heritage: the lantern-lit allure of Hoi An Ancient Town, the sacred serenity of My Son Sanctuary, verdant nipa palm forests, and untouched offshore islands. A seaside escape here blends modern comfort with cultural treasures, offering both pure relaxation and meaningful discovery.
Hoiana Resort & Golf stands as a perfect choice for travelers seeking the new wave of seaside bliss – a growing trend where vacations are no longer just about slowing down but about living vibrantly and well. Designed for families, couples, and groups of friends, Hoiana offers an all-in-one escape that balances wellness, recreation, and meaningful connection.
Here, each day brings fresh possibilities. Mornings may begin with a round at Hoiana Shores Golf Club, one of the world’s premier golf courses; afternoons flow into spa therapies, yoga sessions, or spirited beachside games; evenings culminate in gourmet feasts celebrating both Vietnamese delicacies and global flavors. Every generation can find joy, whether through relaxation, exploration, or engaging in lively pursuits together.

Set along the aquamarine waters of Vietnam’s central coast, Hoiana blends contemporary luxury with cultural richness. Beyond golden beaches and sunlit skies, guests can discover lantern-lit Hoi An Ancient Town, the sacred serenity of My Son Sanctuary, lush nipa palm forests, and pristine offshore islands – experiences where natural beauty and heritage complement modern comforts.
The rise of Hoiana reflects a broader travel movement: seaside escapes are evolving into destinations of wellness, vitality, and connection. At Hoiana Resort & Golf, every journey becomes a cherished memory, defined not by the number of sights visited but by the depth of moments truly experienced.