Hanoi Spring Summer 24 Chapter I

Tracing back through time, fashion brand LE LAM embarks on a fashion and culture journey at the intersection of East and West. The first chapter of LE LAM’s Spring/Summer 2024 collection introduces designs that harmonize refinement and craftsmanship, modernity and tradition. Intricate cutting, weaving and embroidery techniques have been employed by designer Le Lam throughout Chapter I of the collection, such as cut-out details mimicking architectural domes, handcrafted Lily of the Valley flowers and delicate lace embroidery accents.

Remaining steadfast on the path of sustainable fashion while deeply rooted in cultural and historical values, the Spring/Summer 2024 – Chapter I collection by LE LAM was brought to life in the ancient fishing village of Viet Hai (Cat Ba, Hai Phong). This centuries-old fishing village exudes a unique, rustic and poetic beauty, nestled amidst the surrounding forests and sea.

Photographer THAI PHAM

Fashion Designer LE LAM

Model KIM POLINA

Makeup & Hair SAM

Location VIET HAI ANCIENT VILLAGE, CAT BA, HAI PHONG

Boutique LE LAM BOUTIQUE STORE, 66 NGO THI NHAM STR.,

HAI BA TRUNG DIST., HANOI